Privacy Policy
This Privacy Policy outlines how your personal information is collected, utilized, and shared when you visit or make a purchase from Forestsfinest.com.au (hereafter referred to as the “Site”).
PERSONAL INFORMATION WE COLLECT
Upon visiting the Site, we automatically gather certain information about your device, including details about your web browser, IP address, time zone, and some of the cookies installed on your device. Furthermore, as you navigate the Site, we collect information regarding the specific web pages or products you view, the websites or search terms that directed you to the Site, and your interactions with the Site. This automatically collected information is referred to as “Device Information”.
The following technologies are employed to collect Device Information:
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Cookies: Data files placed on your device or computer, often including an anonymous unique identifier. For further details on cookies and how to disable them, visit http://www.allaboutcookies.org.
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Log Files: Track actions occurring on the Site and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
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Web Beacons, Tags, and Pixels: Electronic files utilized to record information about how you browse the Site.
Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. This information is referred to as “Order Information”.
“Personal Information” in this Privacy Policy refers to both Device Information and Order Information.
HOW WE USE YOUR PERSONAL INFORMATION
We use the Order Information collected to fulfill orders placed through the Site (this includes processing your payment information, arranging for shipping, and providing invoices and/or order confirmations). Additionally, this Order Information is used to:
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Communicate with you;
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Screen orders for potential risk or fraud; and
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Provide you with information or advertising related to our products or services, in line with the preferences you have shared with us.
Device Information is utilized to help screen for potential risk and fraud (particularly through your IP address) and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site and to assess the success of our marketing and advertising campaigns).
Marketing uses for this Device Information may include retargeting strategies through platforms like Facebook.
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to assist us in using your Personal Information, as described above. For instance, we use Shopify to power our online store—you can learn more about how Shopify uses your Personal Information here. We also use Google Analytics to help us understand how our customers use the Site -- more information about how Google uses your Personal Information can be found here. You can opt out of Google Analytics here.
Furthermore, we may also share your Personal Information to comply with applicable laws and regulations, respond to a subpoena, search warrant, or other lawful requests for information we receive, or to otherwise protect our rights.
BEHAVIOURAL ADVERTISING
As detailed above, we use your Personal Information to provide targeted advertisements or marketing communications we believe may be of interest to you. More information on how targeted advertising works can be found at the Network Advertising Initiative’s educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt-out of targeted advertising by using the links below:
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
YOUR RIGHTS
If you are a resident of Europe, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you wish to exercise this right, please contact us through the contact information below.
Moreover, if you are a European resident, we note that we are processing your information in order to fulfill contracts we might have with you (for instance, if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
CHANGES
We may update this privacy policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.
CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at alex@forestsfinest.com.au

